Katherine Weaver, RA

Our team designed an enriching interative digital experience for the Bed Tower addition at Duke Health. The content theme is a celebration of technology in the service of people that showcases the remarkable patient stories and advancements in medicial research, while also promoting the values of Duke Health. Unfortunately, we wrapped up design in March of 2020 and the project was put on hold indefinitely.

Located in Colorado Springs, CO, the USOM retail space was designed as an immersive extension of the digitally-enabled exhibits throughout the museum. Our team designed an integrated array of programmed lighting, digital kiosks, and digial displays that wrap up the wall and across the ceiling. The content themes augment the spatial experience through videos of olympic athletes moving across a synchronized arrangement of digital media. The content loop is a blend of evergreen museum messaging, historic athletic footage, and livestream events during the olympic periods.

This project is an extenstion of the revenue strategy developed for the Centennial Yards mixed-use development in Atlanta, GA (see revenue strategy section). We created a blend of landmarks across the site along the themes of site identity to reinforce the brand, iconic placemaking experiences, and virtual augmentation to extend the digital ecosystem beyond the video-display network.

Our digital experience strategy leveraged high-profile media assets outside of Times Square. We integrated large-scale digital assets bookending 8th Ave at 42nd St with mobile supported, location-based AR.

Reponsive environments is the integration of data-driven experiences across the built environment. A basic example is gradually turning on lighting using occupancy sensors and lighting controls when a person enters a space instead of immediate switching of on/off. Or using mobile-enabled building access to automatically call an elevator and setting that elevator to that person's routine floor. Those examples were simple, but compounded and sequenced, they create a holistic experience of continuous delights along the person's path. The following is just the beginning of ideas for a new field of spatially-mediated user experience. It's more process focused and high-level currently, as IoT, AI, and AR converge, this will be an exciting playground and I plan to continue ideating on what this could be.